What makes the perfect webpage? The simple answer, optimizing for both search engines and users. This article focuses on both, however, to fully understand the important aspects of a webpage,...
Read More
Video Tutorial Coming Soon! Introduction to Google Tag Manager What is Google Tag Manager used for? Google Tag Manager is most commonly used to add tracking “tags” to specific pieces...
Read More
Introduction To Schema Most of us have heard the term schema before, however, the idea of schema can be slightly hard to grasp. The true function of schema is to...
Read More
Alt Text and Image Title Explained Image optimization is a commonly overlooked subject in the realm of SEO. In fact, we often get questions about how to correctly...
Read More
The White Hattery Way
The services we offer are refined to help organizations in all fields of the market. Due to the forever changing nature of digital marketing we are constantly researching and learning new ways to better our services and our clients businesses. Our articles are a documentation of the valubale knowledge we've learned along the way.